We are pleased to welcome you to the birthplace of the artist, Berta Hummel. On the following pages you will learn that Berta Hummel created much more than those childhood scenes, which later became the basis for the world-famous "Hummel figurines." As you read on, you will learn interesting facts about the Hummel home, a place rich in tradition and culture. The website takes you through the museum itself, informs you about the permanent exhibits and any current special exhibitions. Detailed information is also available about the impressive life of the artist and nun Berta Hummel / M. Innocentia. Finally, in the Museum Shop, you can look through the items available and, if you wish, order directly via internet. Enjoy your visit!

Alfred Hummel / 13.07.2006 / eMail

Hummel-Painting-Event on November 29th, 2015

Would you believe it - only a little over a month until Christmas! Christmas, a wonderful time to give someone you love a hand-painted M.I.Hummel figurine made in Rödental. Or a good time to give yourself a special holiday present.

On November 29th, you will have the chance to experience part of a Hummel production live. The M.I.Hummel Event will take place between 2 and 5 p.m. You are invited to look over the shoulder of the master painter, Sabine Geßlein from the Hummel Manufaktur, while she is working. During that time you also have the opportunity to have your own Hummel figurines signed or figures that you have just purchased in our Museum Shop.

Mr. Peter Hohenstein, the production manager of the Hummel Manufaktur will also be present. He has been the person responsible for the production of the Hummel figurines for years and is looking forward to visiting our museum for the first time. You are welcome to ask him any questions about the production of the figurines, as he is the expert in this field.

Enjoy punch and cookies while you get to know the birthplace of Berta/M.I. Hummel and watch one of her figurines come to life. Be inspired by the M.I. Hummel innovations from the year 2015!

Alfred Hummel / 23.11.2015 / eMail

International Hummel Club Convention in Philadelphia

This year’s Hummel Club Convention took place in Philadelphia from September
17 to September 19. More than 400 interested club members from all over the US, as well as club members from Europe, listened to the speeches and watched the demonstrations. The convention was also pleased to welcome several Germans, who had flown over especially for the convention. Registration was on the 17th of September. Following registration, the guests could look over and/or make purchases from the present selection of Hummel figurines and other licensed Hummel products, which were displayed in a large room nearby.

Friday was the day for seminars and demonstrations:
- The accomplished artist from the Hummel Manufaktur Annette Barth showed how Hummel figurines are modeled and shaped.
- The oldest brewery in the USA „Yuengling & Sons“ sent the master brewer Keven Sibbelt, who organized a beer-tasting stand
- King Werke invited the guests to join the master artist Julia Apel in painting beer mugs
- Fenton Art Glass had a showing of their bracelets (jewelry with Hummel motives)
- The executive head of the Sheraton Hotel demonstrated to the participants how „pretzels" are made. The club members were able to make their own pretzels and the prize for the best pretzel was awarded that evening.

The two directors of the Newboden firm, the Hummel distribution partner for North America, opened the convention on Saturday. Ken LeFevre and Charles Harley reported on the development of the American market and about the recent fusion of the Hummel Manufaktur in Roedental, the Ars AG in Switzerland as the 2D license holder, the convent in Siessen and the Hummel family as the licensors . The participants were very enthusiastic about this development, as all of the Hummel products will now be under the same trademark. The next speakers were Siegrid Straehler and Peter Fiechter from the Ars AG, who spoke about the 2D licensing. After lunch Veronika and Alfred Hummel gave a presentation on the life of the Hummel family and their aunt’s art work. They also talked about the Berta Hummel Museum in the Hummel Family Home in Massing. The last presentation of the day was by Sr. Emanuela Tieze from the convent in Siessen. She spoke about the life of a Fransiscan nun. The convention ended with a gala dinner in the ballroom. There were a lot of happy faces among the guests. Several guests had won Hummel figurines during the drawing. But another reason was that donations and a portion of the sales in the shops went toward a children’s Hospital in Philadelphia. The check was for the amazing sum of over 20,000 dollars. As soon as pictures from the convention are available, they will be forwarded to you all.

Alfred Hummel / 28.09.2015 / eMail

Convention Philadelphia

Here are the first glimpses of the Convention in Philadelphia.
The meeting of the Hummel Club members with Hummel Gifts Newboden, the Hummel Manufactory, the Kloster Sießen, the Ars AG and the Hummel family,was a great success.

Alfred Hummel / 28.09.2015 / eMail

Hummel Club Convention in the USA on September 18th and 19th, 2015

This weekend it is finally happening again! After two long years of waiting, several hundred Hummel fans from all over the world have the chance to meet in Philadelphia and share their enthusiasm for Bertha Hummel with those present. Alfred Hummel, nephew of the artist and director of the Berta Hummel Museum in Massing, and a number of other VIPs have traveled to the USA to be present at the convention and answer any and all questions. Alfred Hummel and his daughter Veronika will also speak on the life and works of Berta/M.I. Hummel. Many other activities will be available for the guests attending the convention.

At meeting times like this, one quickly realizes that Berta/M.I.Hummel lives on in the hearts of her friends and collectors.

We wish all the participants a wonderful time in Philadelphia.

Alfred Hummel / 18.09.2015 / eMail

NEW!!! Hummelmuseums-App for iPhones

Always top informed.
The Hummel-Museums-App is now available at the Apple-App-Store.

Scan the QR-Code and you can start
or klick

On the Apple-Store the App is available shortly.

Alfred Hummel / 06.08.2015 / eMail

Hummelmuseums-App for Android

Always top informed.
The Hummel-Museums-App is now available at the Google Play Store.

Scan the QR-Code and you can start
or klick

On the Apple-Store the App is available shortly.

Alfred Hummel / 30.07.2015 / eMail

What’s happening at the Hummel Manufaktur?

On May 29th, 2015 we received notice that, after extensive negotiations, Mr. Morris E. Zuckermann, an American, now owns 75% of the Hummel Manufaktur GmbH in Roedental. We hope that his investment in the firm will lead to its stabilization, that the business will retain its location in Roedental and that the long-time workers will all be able to continue in their jobs. The present director, Mr. Peter-Paul Schmidt-Fisher will be vacating his position at the end of this year at the latest. We hope that the group of shareholders will choose a competent director. We will be watching the developments with great interest and wish the Manufaktur all the very best.

The following article was published on May 29th, 2015 in the Coburg newspaper „Neue Presse“

Hummel strikes out in a new direction

Peter Schmidt-Fischer is leaving at the end of the year. The firm plans extensive investments in the Orient with new groups of buyers on the horizon.

Roedental - Peter Schmidt-Fischer will be retiring as director of the Hummel Manufaktur GmbH in Roedental at the end of the year. He leaves behind a business in good standing. The firm announced on Thursday that they will be expanding the Hummel business world wide.

The reason for Hummel's reorientation was the sale of a majority of the company shares to the New York investor M.E. Zuckermann & Co. They have been closely aligned with the product Maria Innocentia Hummel - abbreviated M. I. Hummel - since the take-over of the Swiss Licensing Agency ARS AG in 1992. ARS has been developing two-dimensional Hummel products such as posters and calendars under the licensing of the convent in Siessen since l933.

"With the acquisition of the shares, The Hummel enterprise is now being combined under a single leadership,“ Mr Schmidt-Fischer said. That would mean new impulses for world-wide sales and marketing. „Mr Peter Fiechter from the M.E. Zuckerman Company added, " We want to develop a clear strategy for this traditional product that will position it successfully on the world market.“

The market for Hummel products has always been strong in the USA and Canada. The company expects continued growth in these markets because of the acquisition of the majority of the shares by the Zuckerman Company last year. Mr Peter Schmidt-Fischer stated that plans are to invest extensively in the Orient and especially in China. "The Chinese really appreciate high-end products with tradition,“ Mr Peter Fiechter explained. A great advantage for the future of these investments is that Veronika Hummel, the great niece of Maria Innocentia, has agreed to take over the role of ambassador for the Hummel products.

The goal is to open up new markets and access new buyers. Mr Schmidt-Fischer is of the opinion that the Hummel figurines should become more than just collectors’ items. By no means does this mean that no more exclusive collectors’ pieces will be produced. Still the values that the Hummel products represent, such as respect for one another or respect for the environment, can also be passed on to children in books or films. At present Hummel, in connection with local manufacturers, is planning a Hummel doll.

The local character of the company is to remain part of the defining future plans. " One of the most important identities of the Hummel products is the connection with the region.“

"The connection to the region is one of the most important Hummel identities“

The business location in Roedental will play a major role in the expansion plans, says Director Peter Schmidt-Fischer. That will also mean a staff increase. Since Mr Schmidt-Fischer started in 2013, the number of employees has grown from 42 to 64. Five employees are now in training and another four are planned for the fall. Further staff increases are to be expected. "We will be working at full capacity by the end of the year,“ stated Peter Hohenstein, Head of Productions.

Alfred Hummel / 02.06.2015 / eMail

5th Graders from the Berta Hummel Grade School learn first-hand about the Hummel figurines

The 5th grade class from the Berta Hummel Grade School visited the Berta Hummel Museum in the Hummel family home on Monday, May 11, 2015. Mrs Marion Huschka, accomplished figurine modeler from the Hummel Manufaktur, modeled figurines for the children and showed them how difficult it is to make a three-dimensional figurine from a picture. She then explained to them in a series of steps how a figurine is developed into a finished product. The figurine is first separated into several parts, which are then cast in the plastic molds and later very carefully removed again. Finally the delicate parts must be put back together again. The children were allowed to do their own modeling and take their own „pieces of art“ home as a souvenir. Later Alfred Hummel, the curator of the museum, took the 20 children through the new exhibition „From Painting to Figurine - 80 Years of Hummel Figurines“. The little visitors were interested in both the Hummel figurines and the Hummel drawings from which the figurines were made. They asked a lot of questions about the life of the artist, about where she worked and how she worked. The children were also shown a movie about the process of making Hummel figurines and their licensing. As a souvenir at the end of the fun visit, each child received a special card with a Hummel picture on it. It was just these Hummel cards (Fleißbildchen) that made people around the world take notice of the Hummel figurines.

Alfred Hummel / 15.05.2015 / eMail

Figurine modeler makes guest appearance in the Berta Hummel Museum

Marion Huschka, the figurine modeler from the Manufaktur Rödental was at the Berta Hummel Museum in the Hummel family home on Sunday, May 10th, 2015, from 2-5 p.m. Visitors from near and far took advantage of the opportunity to watch her while she was working. Mrs. Huschka has been modeling the Hummel "children“ for nearly forty years. These figurines then go through a long and complicated process before they reach the living-rooms of the Hummel fans worldwide.
Mrs. Huschka began her training to become a modeler at the W. Goebel Porcelain Factory in Rödental near the city of Coburg. Later she continued her training and specialization under the top modeler Gerhard Skrobek. Mrs Huschka, together with her colleagues Tamara Fuchs and Annette Barth, is responsible for the modeling of the Hummel figurines today.

Alfred Hummel / 15.05.2015 / eMail

Hummel Race on March 22, 2015 - Josef Diensthuber wins for the third time

Josef Diensthuber from TSV Reischach won the 8,000 meter TSV Berta Hummel Race in Massing for the third time in a row. Starting as the favorite, he finished in 27 minutes and 18 seconds beating Florian Warkus from LG Mettenheim with a time of 27 minutes and 49 seconds and third-place winner Roland Wimmer from LG Gendorf Wacker Burghausen with a time of 29 minutes and 34 seconds. In the women’s race Waltraud Berger from TG Salzachtal won first place with a time of 34 minutes and 42 seconds, followed by Christine Sachs from TV Geiselhöring with a time of 36 minutes and 35 seconds. There were a lot of athletes in Massing despite the cold and rainy weather. Stefanie Hummel presented Hummel figurines to the two winners, Josef Diensthuber and Waltraud Berger, at the award ceremony following the races.

Left to right: Josef Auer (Lord Mayor of Massing), Stefanie Hummel (Berta-Hummel Museum), Waltraud Berger (winner), Josef Diensthuber (winner), Roland Wunderlich (Spartenleiter TSV Massing)

Alfred Hummel / 30.03.2015 / eMail

Meeting of the European M.I. Hummel Club coordinators in the Berta Hummel Museum

On Saturday, the 14th of March 2015, 29 European club members and their club coordinators met in the Berta Hummel Museum in the Hummel family home. Alfred Hummel first showed them through the new exhibition „From pictures to Figurines - Hummel figurines are 80 years old“. There was already a lot of enthusiasm during the guided tour as the visitors saw pictures and figurines that had never been shown before. Mr Peter-Paul Schmidt-Fischer, part-owner and director of the Hummel Manufaktur in Roedental, and his wife Marissa were also there for the meeting. The head of the European Hummel Clubs from Roedental, Mrs. Antje Davis and the now retired international head of the Hummel Clubs, Mr Bill Nelson and his wife Natascha, were also present. Following the museum tour, the group met in the restaurant in the Open Air Museum in Massing. Mr Schmidt-Fischer spoke about the development of the Hummel Manufaktur. He documented this development with facts and figures and then introduced the other owners. A lively discussion followed about how the clubs and their activities could be optimized. Two films were also shown, which will be available for the club coordinators and the Hummel dealers in future. In the evening Mr Schmidt-Fischer invited all the guests present to an early dinner. Later the guests left the meeting with the feeling that the interesting discussions and the many new ideas could soon become reality in the many Hummel clubs. Before the guests left, Mr Hummel thanked Mr Schmidt-Fischer and his wife for the invitation to the meeting. He also thanked Mrs. Antje Davis and Mr Thorsten Kroeger for the organizational work in preparing for the meeting.

Alfred Hummel / 20.03.2015 / eMail

Opening of the Exhibition

The Consul General of the United States of American William E. Moeller opened the exhibition “From Pictures to Figurines - Hummel figurines are 80 years old“ on Friday 13, 2015 in the Berta Hummel Museum in the Hummel family home in Massing. Nearly 100 invited guests listened intently as the Museum Director Alfred Hummel greeted the guests and explained the background to the exhibition. He greeted the guests of honor, Consul General Moeller, MdB Stephan Mayer and Mr Peter-Paul Schmidt-Fischer from the Hummel Manufacture with his wife Marissa. Mr Hummel explained the organization of the rooms beginning with the religious motives and the complete collection of the Hummel „Christ child“ figurines. The other rooms show the original Hummel paintings exhibited with the corresponding Hummel figurines. A glass showcase exhibits some real „jewels“ - figurines that never made it to the production lines or that appeared on the market in somewhat different colors or with minor changes. Following Mr Hummel’s introduction, the Consul General opened the exhibition with a witty speech. He was accompanied by his wife, Nancy, who is an enthusiastic collector of Hummel figurines. Many people had imagined the Consul General to be much different. But let it be said that he made a very favorable impression on the guests. He presented a positive picture of America. Veronika and Alfred Hummel were pleasantly surprised to learn how much he and his wife knew about Hummel art. The reason became clear when he told about two different visits they had made to the Hummel Manufaktur in Roedental. The conversations were so lively, that the guests forgot to look at their watches. The Consul General and his wife didn’t leave Massing until much later than originally planned.

Alfred Hummel / 26.03.2015 / eMail

1st Novelty 2015 available

HUM 2357
First Place
Size 4.25 Inch

SRP: 159,00 €

Alfred Hummel / 20.02.2015 / eMail

Advance Notice: The Hummel Figurines turn 80

The Hummel figurines will celebrate their 80th birthday in the year 2015. The Berta Hummel Museum is planning a very special presentation with the title: From Pictures to Figurines - 80 Years of Hummel Figurines. The exhibition will open in March, 2015. More details will be available the middle of January.

In the exhibition Berta/Maria Innocentia Hummel’s original oil paintings will be shown together with the appropriate Hummel figurines. More than 100 objects from the museum itself, from the convent in Sießen and from private collectors will be on exhibit. There will also be a number of figurines that are seldom available for the public to see, unique figurines that are only being shown in this exhibition. Hummel calendars, Hummel plates, clocks and candle-holders will also be on display.

The closing of the exhibition is planned for spring of 2016.

Alfred Hummel / 20.02.2015 / eMail

Berta Hummel - A Life filled with Art -Part II in the Castle in Braunau

Mayor Johannes Waidbacher opened part II of the exhibition „Berta Hummel -A Life filled with Art“ on September 11th, 2014. The mayor introduced a number of guests of honor, including the district councilman Dr. Georg Wojak and the past mayor of Simbach Mr Guenther Woehl. Mr Waidbacher explained to the guests that Mr Wojak and Mr Woehl, together with Alfred Hummel and the former county commissioner Bruni Mayer were the people really responsible for these border-crossing exhibitions. In a short speech Mr Wojak spoke about the conversation that took place during the reception for the State President Barbara Stamm in Simbach where the idea for these exhibitions was born. Mr Wojak also thanked Alfred Hummel and his team from the Berta Hummel museum. His special thanks went out to Ms Dajana Fascicolo for curating the exhibitions. Following this Alfred Hummel talked briefly about the exhibition in Braunau. Pictures of flowers in many different styles and forms are displayed on one side of the main room. On the other side portraits of children used for the designs of the Hummel figurines can be seen. The respective Hummel figurines are on display with the pictures. The second room is filled with caricatures and wood carvings and also with drawings as concepts for wall paper. Here Mr Hummel recommended a visit to the Hummel Museum where the complete works of Berta Hummel can be seen in rotating exhibitions throughout the year.

Alfred Hummel / 15.09.2014 / eMail

Berta Hummel - A Life filled with Art“ in Simbach on the river Inn

The assistant mayor of the city of Simbach, Mr Klumbies, opened the exhibition „Berta Hummel - A Life filled with Art“ on September 10th, 2014. Mr Klumbies introduced a number of guests of honor, including the Lower Bavarian Vice President Dr. Helmut Graf and his wife, the assistant county commissioner of the county Rottal-Inn Mr Helmuth Lugeder, the former Mayor of Simbach Mr Guenther Woehl with his wife ( one of the founders of this exhibition), the mayor of Braunau Mr Johannes Waidbacher and Mr Alfred Hummel with his team from the Berta Hummel museum. Following a musical interlude from the Dorfner Musik, Mr Hummel talked to the guests about the exhibition. First he introduced the Reverend Mother Sister Ricarda from the cloister Marienhoehe in Simbach. Berta Hummel attended school there for six years, where she did a lot of painting and drawing including „Himmel“ for the Corpus Christi Procession which can be seen at the entrance to the exhibition. Religious pictures follow this famous drawing. A number of Hummel figurines are on display together with Berta Hummel’s drawings which were used to do the figurines. The middle of the room is filled with caricatures, portraits and pictures of the artist herself. The right side of the room is filled with a number of landscape and city pictures from Berta Hummel’s hometown. This exhibition is border crossing as the second part of the exhibition will be in the castle in Braunau starting September 11th, 2014. Both exhibitions will be shown until November 4th, 2014. Mr Hummel also remarked that this exhibition only shows a small part of the works of Berta Hummel and that a much larger showing of her works can be seen in the exhibitions in the museum in Massing throughout the entire year.

Alfred Hummel / 15.09.2014 / eMail

Honoré Daumier’s art is now a permanent guest in the Berta Hummel Museum

84 pages presented to the town by the collector Walter Kames

Massing. Last week the Berta Hummel Museum in Massing had a surprise visit - a very pleasant one that museums seldom have the chance to enjoy. Walter and Brigitte Kames from Munich and the mayor of Massing arrived to make a wonderful gift to the Hummel family home. Walter Kames is one of the most well-known collectors of the graphic arts of the Frenchman Honoré Daumier. He made a gift of more than 4,000 pages to the Olaf Gulbransson Museum in Tegernsee. However after some time the family felt that the Daumier graphic art was distracting from the work of Olaf and decided to no longer keep the pictures in Tegernsee. Walter Kames’s wish is that the unique collection of graphic art should remain available to the public. He is not only a great collector and patron of the Daumier works, but also a collector of work by other artists and also of old security papers.
In 2012 the Berta Hummel Museum displayed over 50 pages from the museum in Tegernsee during the exhibition „City and Country: Honoré Daumier/Berta Hummel“. During that time the first contacts between the Kames and Alfred Hummel took place. In 2013 they presented the city of Massing with 14 graphic pages, followed by another 20 lithographs in 2014. In the meantime the Graphic Collection in Munich realized that they were in possession of two identical copies of a book with 50 colored lithographs by Daumier. And so Mr and Mrs Kames presented the wonderful book with the 50 fantastic caricatures to the town of Massing. And Massing then permanently loaned the book and the other 34 pages to the Berta Hummel Museum. These works of art can be stored appropriately in the museum. When there is an exhibition with a suitable theme, they can then be presented to the public. It is a great pleasure to have such a famous artist like Daumier (1808 to 1879) as a permanent visitor in Massing.

Alfred Hummel / 15.09.2014 / eMail

Exhibition: „Art is my life“ Berta Hummel in Simbach on the Inn and Braunau in Upper Austria

Two new Berta Hummel exhibitions will be opening in the Berta Hummel Museum in Simbach on September 10th, 2014 and in the Upper Austrian Museum in Braunau on September 11th, 2014. The exhibitions are titled: Art is my life.“

Berta Hummel was in the Institute Marienhoehe from 1921 to 1927. So it is very fitting that a number of works from the cloister itself will be exhibited, including „Heaven“ for the Feast of Corpus Christi. Other works of art will include religious motives, landscapes, city views and the children’s paintings that were used for the Hummel figurines. There will be 67 works of art on display, including Hummel figurines.

In Braunau there will be 58 pictures and 17 Hummel figurines on display. They will include flower pictures, caricatures, portraits, patterns that were used for embroidery and children’s paintings that were used to model the Hummel figurines.

The two exhibitions will be open until November 4th, 2014.

Heimatmuseum Simbach am Inn
Innstr. 21 | D-84359 Simbach am Inn
Tel. (0049) 08571/920605
Opening hours
Tuesday + Sunday 15:00-17:00 | Freitag 18:00-20:00

Bezirksmuseum Herzogsburg
Altstadt 10 | A-5280 Braunau am Inn
Tel. (0043) 07722/65211
Opening hours
Tuesday - Saturday 14:30-17:00
in September extra Sunday 10:00-12:00 + 14:00-16:00

Alfred Hummel / 29.08.2014 / eMail

M.I.Hummel Zeitgeist

M.I. Hummel Zeitgeist is a new interpretation of the classic Hummel-Figurine. By renouncing the painting, the focal point is on the essence of the figurine - its shape. Thereby, main characteristics remain but the different design sets the figurine in a complete new light. Structure instead of ornament. The creative driving force behind the Zeitgeist range are the siblings Veronika and Maximilian Hummel, descendants of Berta Hummel, creator of the world-famous M.I. Hummel-Figurines. With their motto ‘less is more’ the Hummel siblings link arts and crafts tradition with the present. The metamorphosis of a classic to modern sculpture. M.I. Hummel Zeitgeist is being produced by the Manufaktur Rödental in Germany. The high-quality porcelain figurines are made by hand in a complex manufacturing process during which they are molded, cast and go through the process of firing several times.

Alfred Hummel / 12.03.2014 / eMail

Events at the Open-Air Museum Massing

For actual events and exhibitions of the Open-Air Museum Massing please visit

Alfred Hummel / 12.03.2014 / eMail